[ad_1]
Cartier and EHL Hotel Business School (EHL) An agreement has been signed to set new standards in luxury experience management education. This partnership underscores a shared commitment to excellence and innovation in the luxury and hospitality industries.
At a time when service excellence and hotel experience are critical for luxury brands, the partnership aims to leverage hotel management principles to increase consumer engagement and develop innovative luxury concepts. “In today’s experience economy, the combination of luxurious surroundings and moments of exceptional service is critical,” the agreement states. The agreement emphasizes the importance of creating impactful guest experiences.
Our partnership with Cartier significantly enriches our educational offerings and provides our students with unparalleled opportunities to enter the luxury industry. Our students are uniquely positioned to conceptualize and create cutting-edge luxury experiences through the field and industry discovery adventures, immersive experiences and expert talks offered by Cartier. Dr. Achim Schmitt, Dean of EHL Hospitality Business School
Cartier will become the official corporate partner of the EHL Master of Hospitality Management (MiHM), focusing on luxury experience management. This collaboration reflects both institutions’ pioneering spirit and shared dedication to excellence. EHL Hospitality Business School’s people-centred approach to hospitality and service management education and the creativity embodied by Cartier will provide future leaders and change-makers with the skills to not only develop successful businesses but also cultivate an engaging corporate culture and a unique Customer Experience.
Cartier is committed to educating the next generation of luxury professionals. The partnership with EHL Hospitality Business School will help us develop outstanding talents who can drive innovation and excellence in the luxury industry. Béatrice Wenzel Lux Kronig, Senior Vice President and Chief Human Resources Officer of Cartier
The partnership aims to address emerging trends and issues in the luxury sector, such as purpose-driven luxury, sustainability and changing consumer expectations, by integrating luxury marketing, finance and operational principles into the curriculum. This approach ensures students are equipped to advance business practice and develop winning strategies in the luxury goods industry.
MiHM’s Luxury Experience Management major will start in September 2024. Applications are now open. For more information, please visit our website.
About EHL Group
EHL Group is the global benchmark in education, innovation and consulting for the hotel and hospitality industry.
With expertise dating back to 1893, the EHL Group now offers a wide range of leading education programs from apprenticeships to master’s degrees as well as professional and executive education at three campuses in Switzerland and Singapore. EHL Group also provides consulting and certification services to companies and learning centers around the world. EHL Group adheres to its values and is committed to building a sustainable world. Its purpose is to provide education, services and working environment that are people-centered and open to the world. www.ehlgroup.com
[ad_2]
Source link